file VEKN VTES Survey

23 Oct 2012 07:21 #39683 by johannes
Replied by johannes on topic Re: VEKN VTES Survey

3) General. I know that english in beta survey is poor. This is not fortunate that marketing guys are not native speakers. We will have to deal with it anyhow.


I think it is fine. The majority of your audience are non-native speakers.

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23 Oct 2012 09:21 - 23 Oct 2012 09:22 #39684 by Migalart
Replied by Migalart on topic Re: VEKN VTES Survey
Thank you very much for your first sugestions! It is really helpfull.
I will not comment each sugestion, I used them according to my knowledge and marketing intensions (sorry I dont care for gender at the moment:).

I have updated survey structure in the first post, but there is still a time to make other updates
One question was changed.

I think that there is a chance that the survey will be infact also a kind of promotion material - it will inform players that we are alive and doing something ;)

If any NC will be interested in survey translation - it is possible. It will be very important to get with this survey to as many players as possible even less active ones. Paper version will be possible. It will be coordinated later with NCs.

VEKN Marketing CoDirector
Last edit: 23 Oct 2012 09:22 by Migalart.
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23 Oct 2012 11:03 #39685 by drnlmza
Replied by drnlmza on topic Re: VEKN VTES Survey

2) Specify country of residence
Africa
.....
Asia


Is this overly broad grouping likely to be more useful than "Other "? Also, lots of people I know here object to being lumped into some sort of mythical "Africa" country, and will skip completing the survey because of this.

--
National Coordinator
South Africa
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23 Oct 2012 12:48 #39688 by Szewski
Replied by Szewski on topic Re: VEKN VTES Survey

1)This is not fortunate that marketing gays are not native speakers.

Too much information! :P


I'm hetero :)

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23 Oct 2012 13:18 #39689 by ReverendRevolver
Questions that could be added:

How much sealed product do you buy annually?

1. A few boosters (1-12 annually)
2. A decent amount of boosters (13-36)
3. Some boosters and a few precons
4. 1-3 boxes of sealed product
5. 4 or more boxes annually
6. I don't buy any
7. I don't buy any because what I want is too OOP


how much do you typically spend on single cards annually?
1. I don't buy singles
2. $40 Or less
3. $40-$100
4. $100-$250
5. $250-$400
6. More than $400, eBay stores love me and await my orders.

What kind of set would you be interested in for future purchase?(all that apply)
1. Cam
2. Sabbat
3. Indy
4. Anarch
5 laibon
6 bloodline
7 Ally based ( imbued, or actual allies)

What set size do you prefer?

1 Large ( kot, sabbat, cam, lob, etc)
2 small (soc, tr , httb, ek)
3 medium / something not yet tried.
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23 Oct 2012 14:34 #39691 by ICL
Replied by ICL on topic Re: VEKN VTES Survey

Questions that could be added:

How much sealed product do you buy annually?

1. A few boosters (1-12 annually)
2. A decent amount of boosters (13-36)
3. Some boosters and a few precons
4. 1-3 boxes of sealed product
5. 4 or more boxes annually
6. I don't buy any
7. I don't buy any because what I want is too OOP


I think it's more meaningful to know how much people buy of a set. Someone who always buys two boxes of boosters will buy two if there's one set and four if there are two sets in a year.

Though, I can see where multiple sets in a year has the effect of cannibalizing sales of each other.

how much do you typically spend on single cards annually?


Also likely to be affected by number of releases in a year. Back when I bought singles, I would usually buy them more often after a release.

What set size do you prefer?

1 Large ( kot, sabbat, cam, lob, etc)
2 small (soc, tr , httb, ek)
3 medium / something not yet tried.


Why are you lumping 60 card sets in with a set like HttB, that's 168 new cards?

Isn't a 100-200 (booster) card set obviously a medium-sized set?

Where does a 175 (new) card set, like Lords of the Night, fit, if not medium-sized? Anarchs at 128? Black Hand at 145? Etc.
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